AH Media
The reference publication for NZ financial professionals making decisions about their digital presence. Not an agency pitch. Not a tech blog. Twelve years of sector-specific experience, written down.
Recurring patterns from reviewing NZ financial advisor websites. The self-referential homepage, the abandoned blog, and five more common issues.
Eight areas of focus for financial services digital strategy
AH Media exists to help financial professionals make better decisions about their digital presence -- not to make decisions for them. Start here.
A full redesign costs more and carries migration risk, but a patched site eventually costs more in lost conversions than the rebuild.
WordPress gives you the largest talent pool and plugin ecosystem. But for firms handling sensitive client data, the attack surface matters.
Local SEO for a three-partner accounting practice is a different proposition from national SEO for a wealth management firm. Most firms overspend on the wrong kind.
Every article ends with the questions to ask your agency
Alex Hayes spent twelve years designing websites for accounting firms and financial advisors across New Zealand. Somewhere around year eight, the conversations became more valuable than the websites -- the same misconceptions, the same inherited mistakes, the same gap between what financial professionals needed and what the web industry sold them. AH Media started as a way to scale those conversations. The design work wound down. The writing did not.
